About Me.

anabettinarussell@gmail.com

0424 782 661

Brand and digital designer specialising in strategic brand development, UI/UX, and cohesive digital experiences.

I translate insights and business goals into clear, engaging visual systems and marketing collateral that elevate a brand’s presence across every touchpoint. I thrive in collaborative environments, enjoy tackling broader product and brand challenges, and bring real-world commercial experience that keeps my work practical, strategic, and results-driven.

Experience

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Co-Founder & Lead Designer

Vim Studio

'24 - present

Co-founded and led a design studio delivering brand, UI/UX, and web projects end-to-end for 20+ clients across diverse sectors.

Co-Founder & Lead Designer

Vim Studio

'24 - present

Co-founded and led a design studio delivering brand, UI/UX, and web projects end-to-end for 20+ clients across diverse sectors.

Junior - Mid-Weight Designer

R6 Digital

'22-24

Worked across brand identity, UI/UX, digital design, and marketing, creating identities, websites, and campaigns while contributing to strategy, research, client workshops, and developer handoff.

Junior - Mid-Weight Designer

R6 Digital

'22-24

Worked across brand identity, UI/UX, digital design, and marketing, creating identities, websites, and campaigns while contributing to strategy, research, client workshops, and developer handoff.

Freelance Graphic Designer

Remote

'21-22

Created branding, print materials, and social media visuals.

Freelance Graphic Designer

Remote

'21-22

Created branding, print materials, and social media visuals.

Freelance Floral Designer & Store Manager

Brisbane/Melbourne

'12-22

Assisted in the creation of brand assets, editorial layouts, and basic web designs. Supported senior designers and contributed to photography shoots, gaining hands-on experience in multidisciplinary creative work.

Freelance Floral Designer & Store Manager

Brisbane/Melbourne

'12-22

Assisted in the creation of brand assets, editorial layouts, and basic web designs. Supported senior designers and contributed to photography shoots, gaining hands-on experience in multidisciplinary creative work.

Years of experience

4+

Brand Identity, UI Design, UX, Web Design, Visual Systems

Skills

Adobe Creative Suite, Canva, Figma, Framer, Google Suite, Xero

Tools

Education

'21

Certificate IV in Design

Shillington Education

'12

Certificate 2 & 3 in Floral Design

Brisbane North Tafe